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Friday, May 25, 2012

Dubbed Commercial in the Philippines

                                              My Business Views:
                                 Advertising Strategy : Dubbed Commercial

Have you noticed these days that there are dubbed commercials aired in the Philippine television? As a matter of fact, I see one Kim Chui's commercial where she acts like a contestant auditioning like in X-factor or American Idol with three judges. If I am not mistaken, they speak in Chinese or Taiwanese originally. Kim Chui on that commercial did not have any lines uttered but I believe it was not intended for the Philippine audience.

This is not the first case where we see foreign dubbed commercial shown here. What do you think about this kind of advertising? Well, for one it's cost effective on the part of the company it represents. Can you just imagine how big their savings are compared to when they make an entirely new production for advertisement? They could utilize the money instead to pay for the air time. Every time I see a dubbed commercial, I feel that the company is saving money. (Smile) But that is my personal business views. I just wonder if these commercials really do generate sales.


Tell me what you think
Share you business views here.






Monday, May 14, 2012

Robin Padilla, Jericho Rosales and Marian Rivera for Talk N Text Commercial




Product/Service Review:

I am a Talk N Text user since 2006. So far, I have no major complains about Talk N Text Service. When I started online reselling business, I got a new SUN since Sun Cellular is offers the cheapest rate among all the other companies. However, I decided not to totally let go of Talk N Text because after searching online, they do offer a very competitive text package. This package is not advertised on the TV or on the radio but if you search online, you'll find out it exists. The package is (UA15 send to 4445) which is unlimited text to ALL networks for two days. Sounds good? Yes it is. This is the reason why I chose to maintain using Talk N Text. For 15 pesos for two days its like paying 7.5 pesos for a whole day of text to Globe, TM, Smart or Sun.

My Business Review:
Marketing Strategy: Big Celebrities in one Commercial

Just recently, in YT video the commercial is uploaded on May 4, 2012, Talk N Text aired a new commercial. But this time is quite a big bang! Jericho Rosales, Robin Padilla and Marian Rivera are in one commercial. These celebrities have long been endorsing Talk N Text in separate ad but now they are shown altogether. What could be Talk N Text advertising strategy? Well, for one I can all conclude they want to tap all the target market in one commercial. We all know Robin Padilla has his own set of loyalist and fans which he has heavy influenced on. I can therefore, say that his market are middle aged men who portrays strength, stamina and responsibility. His other endorsement includes Trust condom, Extra Joss etc. Jericho Rosales on the other hand, targets working career men that portrays hip, coolness, smartness and good looks. Jericho Rosales also endorses Eskinol among the many. Marian Rivera in this commercial targets women generally. Women who are matured, care free but not necessarily working. Marian Rivera has maintained an image of being feminine and sexy but has not given any hint of being a goal oriented career woman in her commercials.

So with the three celebrities in on Talk N Text commercial, three target markets are being focused on by the company. This is quite a good idea to merge celebrities in one ad to. To me, this makes the commercial strong, solid and quite aesthetically fun.  Strong in the sense that each one of them draws their own audience especially Robin Padilla -- can be seen as the "alpha" in this commercial because he is the only one with a speaking dialogue at the end. Marian and Jericho can be perceived as supporting endorser, a very potent supporting endorser because we all know how famous they are and they have quite ":huge" in the business despite the fresh new faces, both of them remained big names. The commercial shows us the three of them are smiling, holding hands showing friendliness, unity and happiness. A feeling given to users to attain if they use Talk N Text. The commercial jingle sends a message of being a winner if Talk N Text is used!


Do you think merging big endorsers in one commercial is good?
Do you see any disadvantages?

Share your views on www.mybusinessviews.blogspot.com
Thanks for reading!





Thursday, May 10, 2012

How to Create a Signature Look: Anne Curtis Red Lips for Avon Lipstick



How to Have A Signature Look:


For instance, Anne sported red lips almost daily in Showtime. We all know she isn’t the one who first wore red lips and nude face, but because she wears it too often, she claimed it’s hers. Now red lips equals to Anne Curtis.

One signature look at a time. Focus on a signature look you want to be famous for. Try not to complicate one look from another. Imelda focused on shoes. Anna Curtis focused on lips. Bruno Mars focused on wearing a fedora hat.  Creating signature items simultaneously might diverse the attention of the viewers thus not one item would linger in their minds. You can’t be identified as such anymore.

 Choose an item or a look that fits your personality. Feel good, look good. People feel if you are not comfortable portraying such look. Select an item that fits who you are. Do not try to be someone else as much as possible.

 
 Be creative as well. Signature look doesn’t have to be boring. There are so many colors to choose from and styles to mix and match. But do maintain a certain identity that still connects to what you want to be known for. For instance, Anne sticks to red lips. Bruno sticks to the Fedora hat. They stayed true to one item to associate themselves. There are also total signature look such as Lady Gaga striking avant-garde fashion all the time.  That’s her!

 My Business Views:
Marketing Strategy: Signature Look

In show business, we are all aware how tough the competition is. New stars are born every year or quarterly. New faces are in this and that show. We see them without knowing their names. Indeed, show business is business wherein beauty, glamour and fame are the criteria so to speak.  Having a signature look is one of the best ways to stand out from a crowd filled with equally pretty faces.

Striking a personal signature look singles out a celebrity. Once a celebrity is publicly identified with a look, s/he is successful in rising above from the pool of competitors.  Fame is important to stay in the business, without fame, celebrities stay at the bottom, unnoticed until time passes them by.  Anne Curtis was just on that sweet cute actress when she started out but eventually she made its way to be on top. But we didn’t see her when she was younger wearing red lipstick most of the time, did we? No we didn’t. It was just few years ago when she prompted to maintain red lips. Now she owns it! Clever move Anne.

 
What could be better than having companies call you to model a certain product marketed by the signature look you personally created? Just recently May 2012 Anne Curtis is officially an Avon lady. She endorsed nothing but a new line of lipstick. And of course, she made use of her pouty red lips to market it!

 As I have heard, it’s selling like hot cakes.  Ladies who wishes to look like Anne, or at least portray the same confidence are buying the lipstick. An Avon lady neighbor of mine got several orders of this line with an introductory price of 259 Php while the regular price is (around) 350 Php. Cheers to Avon for having Anne Curtis to endorse a product that totally fits her! It’s a perfect match.  Indeed the power of signature looks in marketing!



What do you think of this ad?
Aside from Bruno Mars and Lady Gaga, do you know any celebrity who has signature look?
Do you have any signature look which your friends can identify it as yours?
How do you feel about it?

Share your views here on www.mybusinessviews.blogspot.com
Thanks for reading!
Miss D


Sunday, May 6, 2012

Loreal Elseve Anti Frizz Shampoo Review




My Product Review:

A friend from Europe brought home a Loreal Elseve Anti Frizz Shampoo. We were on trip at that time and I forgot to bring my own shampoo. So she shared hers instead. To my delight, despite the sunny weather (it was summer in Philippines during that time), my hair ran smoothly to through my hair! I could not believe it at first because my has been damage and dry due to coloring every 4 months. I have tried other shampoos locally but none suited me except for Creamsilk as a shampoo. Loreal Elseve was true to its promise and I was ever happy about it!

When we reached the city, I decided to switch my old shampoo and bought Loreal Anti-Frizz Shampoo. I can still remember the poster at the mall had Eva Longoria on it, Beyonce and one Chinese actress. I immediately grabbed bottle and felt good about it -- at last I found what suits my hair!

The next day when I tried it, I was disappointed. My hair was so dry and the comb can run through my hair! I was extremely shocked. With the same shampoo, what can go wrong? I thought that I grabbed the wrong brand but it was totally the same! How can I miss it!

So here: When Loreal Anti-Frizz Shampoo was released here in the Philippines, I noticed the price was quite high than a regular shampoo. It around 500 a bottle if I am not mistaken. It came in big bottles and I did not notice small bottles. Then later, I saw smaller bottles (200 ml) in retail priced at 99 php. Boy was I glad!
The big bottle had the ELSEVE name on it while the smaller bottles had NO ELSEVE name on it.  That is when I realized that MAYBE it is not the same at all! Or perhaps the formulation is changed.  I personally was amazed by the Loreal with ELSEVE and was totally disappointed by  Loreal without ELSEVE on it.




My Business Views:

I do not know how come the local Loreal Anti-Frizz Shampoo with almost exact packaging has no ELSEVE on it. It is also surprising how the price drops for the same brand. But maybe we always get what we pay for. The one with the ELSEVE was more pricey than that  without. For the quality, it is way different. Business wise, maybe this can be a trick or treat marketing. Most of us do not notice small details like this that makes a difference. The product does not intend to deceive us in any way but without certain details on it, the company doesn't owe us anything the packaging does not promise. Right? With products that looks the same, it can really be tricky! I personally feel the difference because of how my hair felt and how I grabbed the bottle believing it would have the same effect as the one my friend brought. 


Do you read details in packaging?
Do you believe all what is promises to do?

If you have the same experience, share it here on www.mybusiness.blogspot.com
Thanks for reading!
 

  

 

Friday, May 4, 2012

Neutrogena and Body Treats Look-A-Like




My Business Views:
Marketing Strategy: Be a Look-a-Like

One marketing strategy in packaging often used by business is to look-a-like. Well, technically, I am not really sure if it can be called a knock off since they do not carry the exact brand. There are patent laws however of which Starbucks always runs unto because their signature mermaid logo is often a target of coffee Starbucks wannabes. In relation to this, Neurogena Body Oil and Body Treats Body Oil has similar looks. The label, the cap colors are not the same. In fact, there are many differences but from afar, and without notice, it is easily mistaken. That is exactly the point!



Do you know any look-a-like products?
Have you experienced a "mistake buy" just because of the similar packaging?


Share you views on www.mybusinessviews.blogspot.com
Thanks for reading!
 

Thursday, May 3, 2012

Anne Curtis, Georgina Wilson and Solen Heusaff for Argetina Corned Beef







Just recently, Argentina Corned Beef started stir with Anne Curtis as their endorser. Not only this, Anne Curtis pretty friends were also present Who would have thought these three lovely girls would be on one commercial? Who can beat their beauties? We all know that, at present, Anne is like the most "it" girl in the industry. Georgina also gained popularity but being tall and sexy, Solen as well. This is quite a team to break.

My Business View:

Watching the video above, we can all expect that this is like a "mini-advertisement series". A good example of this is the phenomenal hit advertisement of Surf where "Luming" gave twins, the twins grow up, went to school and so on. In this Argentina Corned Beef Advertisement, the new guy Sam just arrived expecting male housemates. But to his surprise stunning ladies are his new housemates! So we can all expect another sequel advertisement on this. The approach can be patterned as the classic-country-boy who meet city-cool-girls and apparently these girls are "cowboys" in their own right.. opposite to their portrayed elegance. If this is the case, this might still appeal to most viewers but I personally would want another thing to happen. I am kind of outgrown the typical story of pretty girls preferring cowboy's stuff making them look more "cool".

Business wise, I do feel that this advertisement has started to linger of the viewers. So after some time of airing it more, Argentina Corned Beef with Anne Curtis ad would generate more sales. Why would it not? Anne is also one of the most bankable endorser we have in the Philippines plus Georgina Wilson and Solen Heusaff. What can wrong?


What do you think of this ad?
How do you think Anne changed the image of Argentina Corned Beef?
Would it be different if Georgina and Solen were not there but instead other women were utilized?


Share your views on www.mybusinessviews.blogspot.com
Thanks for reading.






Wednesday, May 2, 2012

Ten Reasons For Re-Advertising

www.mybusinessviews.blogspot.com


My Business Views:

Advertising is one big area in marketing that's vital. Marketing strategists puts equal importance to advertising since it the broadest way to connect to the costumers in a direct way. Advertising on TV, radio and on the net, unlike hiring sales representatives, these ads are non-interactive therefore what is shown on the ad should at least be convincing enough or persuasive enough to lure whoever is reading.

There are reasons for a company to constantly advertise or re-advertise over and over again non-stop through out the whole year. While some companies after one ad, stops advertising. Advertising depends on the purpose of the company or the product.

Here are top ten reasons for advertising:

1.      1.  To refresh the mind’s of the consumers. People do not have perfect memory. A good item two years ago may be forgotten if not constantly used.

2.   2.    To remind consumers you still exist. People grow old. New products are born every now and then. Absence on the advertisement sends message to the public that it doesn't exist or no longer available. Not everyone has the time to go out and check the mall if the product is still there.

3.    3.   To update new innovations. A good example of this I noticed are shampoo commercials. Shampoo commercials in the Philippines are often filled with  new innovations - Loreal's 5 problems in 1 solution; Sunsilk's Japanese technology infused.

4.      4. To attract more buyers. The new generation today are smarter due the existence of the net and the social media influence. A brand who doesn't understand will really be left behind.

5.   5.    To keep up with the changing time.In relation to no. 3, change has never been tremendous than this time. Keeping up with the time means accessing all the possible media consumers can be tapped.

6.     6. To influence new set of target market. A classic brand may have found brand loyalist but it should not stop there. What matters is creating "new" loyalists for the future.

7.      7,  To create promotions and contests. One reason for advertisement is to inform consumers of seasonal promos and special contests. Or sometimes its the other way around, contest and promos is one way of advertising. No matter how we see it, it needs to be done.

8.      8.  To stir publicity. Publicity is always good.
9.       9. To  secure regular buyers. Although regular buyers patronize a certain product, it is ideal to keep them secure. New products may tempt them to switch brands if these loyalist are not re-secured over and over again. No complacency. 

10.   10. To maintain competition.Advertisement is also one way to show the competitors you are still in the game. This gives them a message that you are on for further challenge.


How are you affected by advertisement?
Have you ever bought a product because of its advertisement? Was the product good enough?
Do you have any product purchased that you regretted buying?

Share your views on www.mybusinessviews.blogspot.com
Thanks for reading!
Miss D

Sunday, April 29, 2012

Skechers Vs. Casio G-Shock Pink Watches

Pink is such a feminine, girly color. In the world of sports, it has been expected that men rule this universe. But things has changed a lot and women are becoming more engaged in sports. In the world dominated by men, women has to fit it without losing the the sense of femininity. That is why, sports wear makers accommodates this new demand by providing sporty yet girly sports gears.

As I have observed, color is the most visual difference between men and women's sports wear. In addition to the style, the cut, the curves and all, color is given emphasis. Pink and purple are the top colors for women. Addidas has pink dri-fit shirts, Nike and others. Pink is woman.   I am fascinated lately by sports watches though I am not an athlete of some sort. What caught my eye are Casio watches. I think that Casio watches are so fashionable when it comes to function and style combined. Checking the Casio G-shock pink watch seems costly since the only use it would give me is the time and the alarm. The rest of the function I paid for would just actually goes down the drain. I looked for a substitute that would  objectively "LOOK" the same being sporty yet fashionable without hurting much my wallet. Just adjacent to the Casio rack was the Sketchers rack for watches. To my luck, I found a reasonable substitute.

 
Pictures are from their respective websites.

                                                            
             Price :                       Around 1,700 Php                      Around 4,500 Php
             Functions:                 Basic Functions                          More advanced
             Color:                       Fuchsia Pink                               Fuchsia Pink
             Material:                    More on plastic                          More on rubber
                           (For more details of the features, please check websites. )



                                                            My Business Review:
                                           Marketing Strategy: Be a Reasonable Substitute

One of the marketing strategy is to be an alternative, a substitute. Being a substitute is not that bad at all. In this particular case, since G-Shock is as of the moment, financially can't be purchased so costumers tends to look for something cheaper if the target product is unattainable. Substitute products should be cheaper that what it tries to imitate or compete. And the features may not be the same, but at least the purpose is being served. This is one reason why even expensive brands creates different "levels" of products. Even Casio has sort of low-end watches to people to can't afford the G-shock series but likes Casio can still wear the brand. This is fairly a good strategy as well.

But the competition starts when other brands become the substitute just like the Skechers in this case as long as the purpose is served. Some products have become successful by maintaining to be the second choice. For instance I can say Cebu Pacific placing strategically second behind Philippine Airlines. For these pink watches, Sketchers pink watch won over me instead of the Casio G-shock.


Can you think of a reasonable substitute product or services?
Do you notice any brands which is strategically place itself as a substitute?


Share you views on mybusinessviews.blogspot.com
Thanks for reading!

Miss D







Kim Chiu's and Xian Lim's Rejoice Commercial


Kim Chiu is one of the most bankable celebrity the Philippine Showbiz industry has today. If I am  not mistaken, she is one of the top ten sought after endorser in Yes Magazine. That's is a great achievement considering her humble beginning being a nobody, a simple girl who lives in the city of Cebu. She has done numerous blockbuster movies and top rating tele-novelas. No wonder, companies are running after her to promote their products.

My Business View:

Just recently, Xian Lim and Kim Chiu's tandem is a major hit. And so it is not surprising, Xian joined Kim in the latest Rejoice commercial. Kim has been endorsing Rejoice Shampoo for quite a long time now. Xian is expected to support and strengthen Kim's buying influence. Sure we can all agree on one thing, Rejoice Marketing Department is quite smart in including Xian.

Xian and Kim are strong endorsers. However, has the shampoo commercial gone to far? The last part of the commercial showed in a fraction of a second a real lip-ti-lip kissing. I personally thought it's quite a bit so much of a shampoo commercial. I personally have not seen a real kissing scene even in toothpaste commercial. Generally, toothpaste commercial cuts it when the boy and the girl's lips are about to touch. I wonder what MTRCB has to say about this matter. Or whoever is in-charged of the advertisement regulations.

A male friend of mine saw the commercial and after watching he exclaimed "Oh, they really kissed!". When I first saw that commercial, that is the same thing that ran in my mind except that I did not literally exclaimed it.
 I believe Kim and Xian's presence are influential enough to draw attention from the customers. Indeed the kissing also draw more attention but I do hope it connects to the product they are endorsing which is Shampoo. On the other hand, some guidelines needs to be regulated because this is an advertisement which means it can be aired anytime of the day --- we just do know when the minors are watching. Unlike tele-novela where a kissing scene, once played, can't be replayed on the same day or in the future. This commercial can be seen and repeated as many times as they want.


What do you think of this commercial?
Do you think the kissing scene is a good marketing strategy?
Do you think strict guidelines should be implemented strictly?

Share your business views on www.mybusinessviews.blogspot.com

Thanks!
Miss D

Friday, April 27, 2012

Good Brand, Poor Packaging : Avon Sweet Honesty Forever


In the market today, there are reliable brands that have existed for decades.  I presume that these brands are considered “of good quality” because they won’t last very long if they have insufficient customer satisfaction. Right?  But nevertheless, these brands creative departments need to update their aesthetic senses for a more attractive packaging rather than staying with the status-quo product. This post is dedicated to brands that are actually “GOOD BRANDS, POOR PACKAGING”.

Just like Avon, an American personal care company in 140 countries around the world.  My review is not a generalization of all the Avon products around the world nor all the Avon products in the Philippines. However, Avon Philippines has certain products that need to be revamped. I just recently bought a skin softener.  The variant specifically is Sweet Honest Forever Skin Softener. For the quality of the product, I say it is fairly well relative to its price of 149 Php on sale. However, I would want to comment that Avon products being “Avon” is expected to look as good as it does or the other way around.

Avon Sweet Honest Forever Skin Softener





Avon Sweet Honesty Forever Skin Softener
Avon Sweet Honesty Forever Skin Softener

My Business View:

Good Brand, Poor Packaging is definitely suits Sweet Honest Forever Skin Softener. The packing is not all attractive with is purple and grey combination. It sees like the design of this product is not thought of. Anyone who can manipulate a computer can actually do the sticker label on the top of the cap. The fonts are easy, the design can be Googled and there is nothing more to it. Simplicity is beauty? Yes it is but sometimes it’s boring. I believe that this packaging would sell more back in the 80s but its 2012 where the battle of art and technology is combined. This looks too laid back this era. Or perhaps their target markets are mommies and aunts, age bracket of 40s to 50s so the outdated look sells?

I wish Avon would step up the game in the artistic field. The accessibility of several design soft wares among the ordinary people would look their product too less of an art.  It appears tacky and gaudy.

However, I still would still continue to use the product because it does its job – which is to soften my skin.  But wouldn’t it be nice if it entertains my eye too. Applying lotion is so much well, fun!


What do you think of Avon Philippines product packaging?
Do you buy products because of the way it looks?


Share your business views on mybusinessviews.blogspot.com
Miss D

Thursday, April 26, 2012

Inside-the-Label Marketing Strategy: Nestle 100 Grand Chocolate


I am not certain how many companies have used this method. I call in “inside-the-label-marketing” because there is marketing in the form of advertising going on inside where you do not expect it. A text is written or certain promos of just words of encouragement from the company. 


My Business View:

First I notice this with Dove soap. Dove has like inspirational text written inside their label. Just when you are about to throw wrappers like this, it catches your attention because you wonder what is on it. Normally, we do not mind the wrapper but when you get a glimpse that some text are there, an initial reaction from a typical human being is to read it!


In my opinion, this is a great way to catch someone’s attention. At least it caught mine. When I ate the chocolate at first, I read the entire text written inside out of curiosity. (The cat is still alive!) It gives me a feeling personally that the company has thought of down to the tiniest detail. It made me feel the company cares of the consumers more than just earning money, although it actually a way to add up to their income. I wish all companies should be keen on simple details because there are some people who notice this kind of “art”.

This marketing strategy can be used as to advertise promos, to promote events, or simply, like Dove, to give a good feeling to the consumers.

Do you think this kind of marketing strategy is effective? Does it appeal to you?




Share your views on mybusinessview.blogspot.com
Till next time,
Miss D

Wednesday, April 25, 2012

The Filipino Pyschology of Sachet Buying



 As a Filipina, its often a wonder to me the existence of several small retails stores or locally known as “sari-sari”. In other countries, these stores are nowhere to be found. What they have are convenient stores which retail items in singles. The function of sari-sari stores in the Philippines and convenient stores abroad may appear equally the same but there is a big difference and the two are incomparable.

Undeniably, Filipino is fond of buying products in singles for instant consumption. Generally, Filipinos do not buy in bulk in or bigger packs. The tendency of a normal Filipino buyer is to purchase one in single packs so I believe the “Sachet Marketing” is born. A Filipino prefers to buy a sachet of coffee for the present need that to buy a bigger jar of coffee for the entire week. The next day, A Filipino would grab again another sachet. This goes the same with shampoo, toothpaste and other commodities. As a matter of fact, even cooking oil now comes in company packed sachet. Or the sari-sari store owner re-packs in an amount relative to the price. For instance, cooking oil can be bought in 5 Php, in 10 Php or in 20 Php. This is sari-sari store effective marketing strategy.

The Filipinos love for sachet items can be accounted the value of money a typical Filipino earns. Although buying in bulk can actually save, financially speaking, most Filipinos would rather use the remaining money for something else than buying a whole pack of something.

Unlike, in other countries abroad small sachets are freebies given to costumer from hotels, restaurants or shops. In the Philippines, these sachets are for serious retailing. Perhaps this is sign of being a Third World Country or a Developing Country. Companies make smaller packs so the people living below the poverty line can still afford to shampoo, drink coffee at least on a daily basis.


Tuesday, April 24, 2012

Nivea Moisturizer Classic Packaging



                                                          
Nivea Moisturizer is nothing new to us. It has been here since as far as I can remember. I used this when was still in elementary when my knees started to dry. My dad recommended it to me. It’s that popular that even men like my dad knew about it. I also know a male friend who uses this to moisturize his face during winter season. I could hardly believe it until I him apply it to his face. Just recently, I started using it again.



 I think this product has been very consistent. It still has the same thickness as it was when I used it when I was young. It still moisturizes that way it does leaving skin smooth and shiny.  Bravo to the chemist who created this. Its effective is appears to be eternal.


Talking about being in the in the market for a long time, I have noticed that Nivea Moisturizer look has NOT changed at all. It still has the same classic blue can and white writing with the same font. This is CLASSIC PACKAGING approach in my opinion. I do believe that some things like packaging such as this should not be changed most especially if the appearance has already rooted and associated in the consumer’s mind.

Do you think that Nivea Moisturizer is better with its classic packaging or it would sell better if it looks more hype and trendier?

3 Packs in 1 Sachet Shampoo




Clear  2 in 1  Shampoo  offers 20 % more on the third sachet
 Sunsilk offers 35 % more on the third sachet with Limited Edition label
Head and Shoulders offers 50 % Free Conditioner on the third sachet


As I have notice for a while now, the Philippine sachet shampoo packaging is divided into 3 small packs attached in a longer horizontal sachet.  Because of this, buyers like me may feel that we are getting more than our money’s worth. I say that it is really up to each one of us. But we should be wise enough to distinguish and check the labels closely. For the Head and Shoulders it weighs 15 ml, Clear weighs net vol. of 12 ml, and Sunsilk weighs net vol. of 13.5 ml. The weight of each 3-packed shampoo clearly differs. Their price also differs but all of it are lesser than 10 Php.

As consumers, we have the right to choose what product suits best to us. All we need to do is to be wiser in buying. For the products quality, my comments can be shallow because I have tried using all the three shampoos like for a week only. Sunsilk suits me best while Head and Shoulders and Clear made my hair drier.

Do you think having 3-packs in one sachet is an effective tool in luring consumers? Do you think we are getting our money’s worth with this packaging?

Share your business views only at (mybusinessviews.blogspot.com)
Thanks for reading my blog.
Miss D